As we close out one year and usher in new one, we begin our annual pilgrimage to finding key trends for the upcoming year that may provide some inspiration . For many organizations its a time for reflection (what went right and what went wrong) and planning for the upcoming year.
If a website redesign is a part of your plan for 2015, here are some key trends to keep in mind.
- 90% of people use multiple devices and screens to access the internet. So make sure you design a responsive web site.
- 66% of users find mobile sites are simply to slow to load. Consider interactive or infinite scrolling. This reduces load times and creates a more engaging experience.
- 40% respond better to visual information. Keep it clean. Rely on flat design principles.
- 7:59 seconds is the average adult attention span. Condense. Limit your website content to only the most important message.
So there you have it! Keeping these simple trends in mind as you redesign your website will enable you to focus on what is really important and lead your visitors to act.